3 Min.
Software development companies are at the forefront of realizing digitization strategies. But even here, impulses from outside help to broaden one’s own horizon and to structure pre-sorted processes even more clearly. Thanks to our support, the customer was able to digitalize its business processes and make them significantly more efficient.
2 Min.
How can start-ups and mentors best benefit from each other? The date for the annual general meeting of quer.kraft – der Innovationsverein e. V. is today, this year on 12 October. Of the sixty or so member companies and institutions, a total of almost one hundred and fifty participants were present – half of them connected online via Microsoft Teams. […]
2 Min.
Highly innovative, enormously motivated, permanently ready for action: these are three substantial characteristics of start-up companies. In addition, there is usually a wealth of know-how regarding the core contents of one’s own business. Why many promising start-ups nevertheless fail to get their ideas onto the ramp and from there towards customers can be summed up in one word: Sales.
2 Min.
Turning time spent on the road into productive work time takes some concentration. However, if you are able to largely block out disturbing factors in your immediate environment (earplugs or headphones playing baroque music are always an alternative), there is nothing standing in the way of successful mobile working.
< 1 Min.
Whether Outlook or Odoo, Meistertask, Microsoft Teams or Trello: there is now a whole range of project software and tools with which companies, public or private institutions would like to organise their teamwork better and save time, both internally and externally.
2 Min.
During the lockdown in the wake of the Covid19 pandemic, all sales activities involving direct contact with customers, partners or even employees (at different locations, for example) are prohibited. However, customer visits, sales talks or negotiations can also take place “contact-free” in almost all cases. Means and media to use online communication are available here, partly also free of charge, in abundant selection on the net.
2 Min.
The times when elaborate image films were produced are (almost) over. The reason is simple: They generate too low click numbers for their effort, after all, it is not possible to tell at the beginning whether an investment of time or ten or 15 minutes is worthwhile. Today, expensive camera teams are no longer necessary to land viral hits on Internet platforms such as YouTube.
< 1 Min.
Go Digital is the name of an initiative launched in 2017 by the German Federal Ministry of Economics and Technology to fund digital projects by medium-sized German companies with fewer than 100 employees (or €20 million in sales). This relates either to financial support for the development of digitalised business processes (exclusively internal), for digital market development (classic marketing and sales projects such as the relaunch of the website) and in the entire area of IT security.
2 Min.
Matthias Brinkmann, managing director of 2be – die Markenmacher has taken over the presidency of the approximately thirty members of Old Tablers 4 in Nuremberg (OT4) from Albrecht Thiet on 7.3.2020 – freely following his motto: “We are all president”. In this function, he will play a leading role in organizing the club’s diverse events, especially the exciting lectures, together with the four-member presidium, and will moderate them.
< 1 Min.
High levels of networking are essential, especially for people in leadership positions. LinkedIn has recently become increasingly prominent as an effective networking platform. This was not least due to the fact that in 2016 Microsoft had bought the company for over 25 billion dollars and was subsequently able to significantly optimize software or app.