2 Min.
The history of the “Tabler” is now almost a hundred years old – and more lively than ever. Mit weltweit 35.000 Mitgliedern, davon allein 3.500 in Deutschland, wächst und gedeiht […]
2 Min.
Unsere Kunden behaupten wir sind Experten im Markenmachen: Dafür steht nicht nur unser Name, sondern auch unsere mehr als 22 Jahre Erfahrung rund um die Weiter-Entwicklung und Etablierung von Unternehmensmarken […]
2 Min.
What can digitization do within an organization, and in which areas can it really be used profitably? How can the concrete benefits of digitized processes be determined at all? And […]
2 Min.
Artificial intelligence (AI) has been the talk of the town not just since the development of robots, chess computers and autonomous vehicle control systems. While some astonishing progress was made […]
< 1 Min.
The Betriebswirtschaftliche Forschungszentrum für Fragen der mittelständischen Wirtschaft e. V.(BF/M) has been able to position itself strategically at the Universität Bayreuth between university research and education on the one hand […]
3 Min.
In addition to the marketability of the product or service, it is above all the efficiency of sales that makes the decisive difference between the success and failure of a sales campaign. Those who can listen to their customers, and who also apply their needs and benefits, find individual sales solutions and successfully implement sales for both standard and niche products.
< 1 Min.
“Medical Valley-Connects” is the name of a new series of events that all members of the Medical Valley community are invited to attend. The aim is to create spaces for an intensive transfer of knowledge and plenty of inspiration. This is to take place on a basis that enables members to make new contacts quickly and easily and to enrich each other with their own ideas and experiences.
< 1 Min.
With all the video (shooting) or audio (recording) it is easy to forget that books (making) have never really gone out of fashion either. Despite digital overkill: people are still busy writing, revising, editing and publishing. Whether it will actually be read by others depends largely on how well the author masters his craft. […]
3 Min.
At the same time, to keep former students and academic staff firmly attached to themselves and to support them constructively in their further career: That was the idea behind the cooperation that the Friedrich-Alexander-Universität Erlangen-Nürnberg had with 2be – the brand makers on the topic of “Supporting Sales campaign ”was received. […]
2 Min.
“Medical Valley-Connects” – this is the name of a new series of events, which from now on all members of the Medical Valley community are invited to participate. The aim: to create spaces for an intensive transfer of knowledge and plenty of inspiration. This should be done on a basis that enables the members to make new contacts quickly and easily and to enrich each other with their own ideas and experiences.