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Brand networking: From experience exchange to sales!
/in Brand development, latest news/by Katharina ZaunerAs banal as it may sound, it remains true: Networking even the most disparate brands always proves to be a lasting connection when both parties benefit from it. The “currency” that circulates between the two business partners can consist of knowledge and experience, financial resources, but also purely positive emotions. In this way, partners become customers – customers become partners. […]
Online workshop with BF/M
/in Events network, Hybrid fairs - online and on site/by Matthias BrinkmannThe Betriebswirtschaftliche Forschungszentrum für Fragen der mittelständischen Wirtschaft e. V.(BF/M) has been able to position itself strategically at the Universität Bayreuth between university research and education on the one hand […]
Increase the chances for project success with onboarding
/in Brand development, Digital Routine/by Katharina ZaunerIn the course of the realization of extensive projects in companies and organizations, onboarding – i.e. the “bringing along of all project participants” – has long since proven to be a central initialization measure. If you are aiming for bigger goals, you should definitely get your team on track in the medium term. This not only strengthens public spirit and […]
Content is King!
/in Brand development, Digital Routine, latest news/by Katharina ZaunerAchieving the highest quality content as quickly and easily as possible: a permanent Herculean task for many companies and institutions! We have found a suitable answer to this for years – and have since been able to catapult ourselves upwards in the SEO rankings relevant to us as a genuine content generator. […]
Together on a sales journey with LinkedIn!
/in Digital Routine/by Katharina ZaunerThe Sales Navigator on LinkedIn makes it possible. By booking this tool separately, members of the business network have the opportunity to boost their sales activities in the long term.
Long-running: BBQ with investors – capital meets innovation
/in Capital meets innovation, investment meet innovation/by Katharina ZaunerWhether human, content or organizational: “Capital meets innovation” is one of the long-running topics that move us. In order to create even more dynamism here, we thought about how we can further deepen the relationships between innovation and potential investors. […]
Manage successful sales campaigns yourself.
/in Uncategorized/by Matthias BrinkmannIn addition to the marketability of the product or service, it is above all the efficiency of sales that makes the decisive difference between the success and failure of a sales campaign. Those who can listen to their customers, and who also apply their needs and benefits, find individual sales solutions and successfully implement sales for both standard and niche products.
Kick-off of the event series Medical Valley-Connects!
/in Uncategorized/by Matthias Brinkmann“Medical Valley-Connects” is the name of a new series of events that all members of the Medical Valley community are invited to attend. The aim is to create spaces for an intensive transfer of knowledge and plenty of inspiration. This is to take place on a basis that enables members to make new contacts quickly and easily and to enrich each other with their own ideas and experiences.
2be_die markenmacher: New on the Web Track!
/in Uncategorized/by Katharina ZaunerSo now we have done it after all – the relaunch of our own website!
The first goal was a successful CMS move from Typo3 to WordPress. The reason for this: the greater flexibility and faster usability of the new system, especially with regard to the input of different devices. In WordPress, a headline can be changed or an image uploaded via smartphone – one of the main reasons why almost two thirds of all website CMSs worldwide are now operated via the open source system.
2be_die markenmacher: New on the Web Track!
/in Uncategorized/by Katharina ZaunerSo now we have done it after all – the relaunch of our own website!
The first goal was a successful CMS move from Typo3 to WordPress. The reason for this: the greater flexibility and faster usability of the new system, especially with regard to the input of different devices. In WordPress, a headline can be changed or an image uploaded via smartphone – one of the main reasons why almost two thirds of all website CMSs worldwide are now operated via the open source system.