Posts

Canva meets Adobe InDesign: Full house, full enthusiasm

2 Min.

Full participation online and offline – that’s always the best sign that a topic is hitting the mark.

Canva meets Adobe InDesign” was such a hit. No wonder, after all, everyone wanted to know: Can a tool like Canva the professional heavyweight Adobe InDesign really compete with it? Spoiler: Yes, and how!

Expert with a double vision

With our 2be partner Sandra Weis from Hamburg, we had a real all-rounder at the start of our hybrid event in our brand new offices on July 1, 2025. Sandra knows her way around both the Canva and Adobe worlds – and was therefore able to talk to us from the inside.

Sandra mainly emphasized the strengths of Canva:

  • Simple, fast, intuitive. Canva is a real gift, especially for those who don’t work with design tools every day.
  • Creative together. Thanks to the collaboration functions, you can work on designs with others at the same time – whether from your desk or a hammock.
  • The price speaks for itself. A Canva license costs only about half of what you have to pay for a comparable Adobe package.

Our conclusion: definitely try it out!

Even die-hard Adobe fans should give Canva a try. Who knows – maybe you’ll be just as enthusiastic as we are! Just try it out and experience it for yourself. It’s worth it.

Curious now?
Our contact persons will be happy to help:

Matthias Brinkmann
+49 911 47494949
brinkmann@twobe.de
LinkedIn

Our Canva workshop: Graphics for sales!

2 Min.

Among the applications that have taken up the fight as “David” against the giant “Goliath” and won is the graphics software Canva. The advantages that Canva has over the top dog Adobe pay off, especially for small to medium-sized design projects. Canva offers decisive strengths for sales campaigns in particular, for example in terms of digitization and flexibility.

Efficiency and simplicity in the design process

Canva simplifies design work with a streamlined, intuitive user interface and AI-powered features that enable ideas to be realized quickly and professionally. The browser-based implementation also promotes teamwork, as multiple participants can work on projects in real time. Another advantage of Canva is the comparatively low subscription fee, which also makes it attractive for SMEs to use. Particularly in the B2B sector, but also in B2C, Canva achieves a higher visibility that is supported by targeted campaigns. Canva is therefore ideal for enabling high-quality brand development in sales without having to involve external designers.

Screenshot of Canva design templates for print products such as invitations, postcards and flyers

Fast and brand-compliant implementation of sales projects

Because Canva is easy to use, even non-graphic designers in sales can quickly create print-ready materials that adhere to corporate design guidelines. Canva supports this with AI-supported features that automatically adapt colors, logos and fonts to the brand design and thus strengthen the brand identity. The platform is particularly suitable for short-term campaigns in sales, as designs can be implemented and published in the shortest possible time. Thanks to Canva’s collaborative possibilities, teams can also work together across borders. The platform supports direct networking within the team, which is particularly helpful for employee retention within the company.

Canva user interface with creative templates for

Our Canva workshops for sales – success through knowledge transfer

Our workshop offers the perfect introduction to the use of Canva for sales teams. In just two half training days (training and coaching), we teach the basics and advanced techniques required to implement professional campaigns. This enables sales teams to implement a successful content strategy independently and efficiently.

Curious now?

Our contact persons will be pleased to help you:

Matthias Brinkmann
+49 (0)911 / 47 49 49 51
brinkmann@twobe.de
LinkedIn