Archive for category: Sales support

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Combine YouTube and SEO: more visibility – more sales

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2 Min.


Why separately, if you can do it together: YouTube and SEO campaigns can be perfectly combined to increase visibility and sales. This is particularly true of the speed with which marketing measures are effective in both directions.

The power of YouTube campaigns
Address customers with emotional messages
The film sequences that precede the actual videos in YouTube (so-called teasers / digital advertisements) usually last up to 5 seconds and create a connection to the campaign with a clear message. Read more

Sales workshop: the best advice for sales success

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A business idea so good that it is a sure-fire success? – There is not any. Even the most brilliant product or service is not so good that it doesn’t need to be sold. The gods have sweat (sales) sweat before success, but: How do I talk to customers on the phone at all? How do I find the right entry point for a cold call? After the customer has shown interest or disinterest, how do I proceed to achieve my sales goals?
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Online seminar “Sales” – in cooperation with FAU

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2 Min.

Highly innovative, enormously motivated, permanently ready for action: these are three substantial characteristics of start-up companies. In addition, there is usually a wealth of know-how regarding the core contents of one’s own business. Why many promising start-ups nevertheless fail to get their ideas onto the ramp and from there towards customers can be summed up in one word: Sales.
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Project and team software: We will find the right one for you!

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Whether Outlook or Odoo, Meistertask, Microsoft Teams or Trello: there is now a whole range of project software and tools with which companies, public or private institutions would like to organise their teamwork better and save time, both internally and externally. Many find it difficult to switch from tried and tested, but insufficiently efficient systems to new digital structures. Read more

Online communication – currently more important than ever

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2 Min.

During the lockdown in the wake of the Covid19 pandemic, all sales activities involving direct contact with customers, partners or even employees (at different locations, for example) are prohibited. However, customer visits, sales talks or negotiations can also take place “contact-free” in almost all cases. Means and media to use online communication are available here, partly also free of charge, in abundant selection on the net.
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Quick and clean: Generate online attention with little effort

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2 Min.

The times when elaborate image films were produced are (almost) over. The reason is simple: They generate too low click numbers for their effort, after all, it is not possible to tell at the beginning whether an investment of time or ten or 15 minutes is worthwhile. Today, expensive camera teams are no longer necessary to land viral hits on Internet platforms such as YouTube. Instead, crisp, short videos are in demand, whose content can be recorded quickly, edited quickly and distributed just as quickly. The effort required to create such videos is relatively low: in most cases, you can even create them yourself.
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LinkedIn for CEOs and Managing Directors

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High levels of networking are essential, especially for people in leadership positions. LinkedIn has recently become increasingly prominent as an effective networking platform. This was not least due to the fact that in 2016 Microsoft had bought the company for over 25 billion dollars and was subsequently able to significantly optimize software or app.
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Strong content – maximum attention!

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2 Min.

If the entire product and company marketing were simply represented as a bread box, then the content would be the bread that is kept in the box. So how can you tell that content works? Quite simply, it is true when the bread tastes really good to the person for whom it was made.

What is at the core of your business? Where is it headed? How do your products and services differ from those of other companies? And what are the reasons for purchasing these products and services from you of all people?
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