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Active interface from England to Germany
In our Brexit efforts to help UK businesses gain a foothold on “solid European soil”, we have now become a member of the Anglo-German Chamber of Commerce since June 2019. This means that we are now part of an overarching network that we will use to expand our consulting expertise in other directions as well – i.e. beyond the brand.
WILD.LIFE. Communication
What makes products exceptional? How can you inspire people? Why should customers spend money on anything? What influence do the soft factors have on one’s decision? All these and similar questions are at the beginning of every brand or product campaign. Once you have answered them together with the customer, it is far from certain that the desired success will be achieved.
“Capital needs innovation!”
Welcome to the ring! Network – Change Management on 15 May 2019
You and your company have requirements for the future! You are cordially invited!
Capital meets innovation – Welcome to the ring
Surely everybody has at least once heard of the show “Höhle der Löwen”, the pondon of the American show “Shark Tank”, where startup entrepreneurs and investors inspire each other and want to profit from each other. Seems like we have it here, the evolved idea! Instead of publicly flogging founders or buying into promising ideas for as little money as possible, we want to bring funding and innovation together in a lively, yet serious and ultimately more promising way.
Get out of the ivory tower – learn for life!
Fresh from university and already know how things work in professional life? That doesn’t have to be a contradiction. Especially in the field of marketing and advertising, there are numerous committed initiatives in Germany in which students can gain tangible practical experience during their university education…
Well prepared for success
Advertising that is supposed to work is not something you just shake off the cuff. Meticulous planning and a clean, focused implementation with clearly defined goals is the prerequisite for measurable success.
Step 1: the in-depth analysis of the current state…
Is it all commercial already?
If you work in the advertising industry, you never get off work. I had to find that out again yesterday, when I just wanted to throw myself on my old living room sofa with a cold beer and stare at the TV for an hour. Finally, a bit of a switch off. No way! At the…
