Smart prompts, strong answers – using AI effectively
2 Min.
Do you know this? You just want to ask ChatGPT something – and what comes back is somehow… well… not what you meant. Welcome to the club! 😅 But the […]
Author Archive for: zauner@twobe.de
Entries by Katharina Zauner
Why we recommend Raidboxes for WordPress hosting – and have been doing so for years
2 Min.
High-performance, stable and sustainable hosting is the foundation of every good WordPress website. As an agency with over 15 years of experience and a clear commitment to quality, reliability and […]
AI in social media – does it even work?
2 Min.
In a nutshell: Yes, it does! Since summer 2024, we’ve also been letting AI tools get involved in social media – and we’ve been pleasantly surprised. Especially when it comes […]
TikTok Shop: Directly from the feed to the shopping cart
2 Min.
Ever spontaneously bought something while scrolling on TikTok? Welcome to the world of social commerce – where entertainment, inspiration and shopping become one. With the TikTok Shop takes the whole […]
Between AI, data protection and digital freedom – the Rabbit Hole Bar Camp at the Mainstation
4 Min.
What happens when sales experts, data protection nerds, AI enthusiasts and marketing heads end up in the same room? That’s right: there is intense discussion, questioning and forward thinking – […]
Performance marketing with social media ads – why blunt budget-busting is not enough
3 Min.
Social media ads are now an integral part of performance marketing – but just because you run ads doesn’t mean they will perform. Too often I see campaigns that run […]
From Word to WordPress – how it works (almost) automatically in the sustainability report!
2 Min.
Digitization and automation are often used synonymously these days – not entirely correct, but in practice the boundaries become blurred. In companies in particular, these two processes often go hand […]
Our upcoming Rabbit Hole meeting in Dortmund
2 Min.
This year, the Europe-wide Rabbit Hole Meetup for customers, partners and employees of the Rabbit Hole Group will take place – this time in Dortmund. Karla and Yvonne will be […]
DeepSeek – AI challenger shakes up the market!
2 Min.
The AI world has a new player that is causing quite a stir: DeepSeek! With its DeepSeek-R1 chatbot, the Chinese AI start-up has shown that it is possible to create […]
The Accessibility Improvement Act (BFSG) – What website operators need to know now
3 Min.
But let’s start from the beginning: What is the Barrier-Free Accessibility Reinforcement Act (BFSG) and what is its aim? The BFSG ensures that digital and physical products and services will […]