Cuddly toys, good conversation and a lot of heart in Nuremberg’s city center

3 Min.

On Saturday Matthias was not only for 2be, but also as an Old Tabler together with the Round Table Nuremberg in Nuremberg’s city center – for a campaign that really impressed us.

Cuddly toy campaign in Nuremberg: 1500 teddies completely sold out

1500 donated cuddly toys were sold for 10 euros each with direct support for several social causes. One cuddly toy went directly to a child in the buyer’s neighborhood, other teddy bears to the Nuremberg Fire Brigade and the Nuremberg Children’s Hospital and in the end all the cuddly toys were actually sold!

The proceeds also go to the Lobsinger play and learning centerto support the great work there.

Why this campaign is so important

Why is the campaign so special? Because in some situations it doesn’t take much, a cuddly toy for example, something to hold on to. Children in difficult emergency situations often don’t have their parents with them. A teddy bear can provide comfort, security, something to hold on to and a little bit of security in precisely these moments until mom or dad are back.

Even the city commander of the Nuremberg fire department was there in person to lend a hand. Of course, Matthias not only helped out diligently, but – in true Matthias fashion – he also had great conversations, made contacts and probably prepared the next exciting encounters along the way 😄 He knows how to network.

But what he found particularly interesting that day was something else: often it was precisely those people who you might be tempted to pigeonhole in terms of appearance, style, origin or simply because they don’t fit the classic image. Holidaymakers, very different personalities, people with rough edges, it was precisely these people who were often the warmest, most generous and quickest to help. A nice reminder of how wrong first impressions can sometimes be and at the same time shows that generosity has nothing to do with your bank balance, but with your attitude.

In the end, we are left with a really good feeling: 1500 cuddly toys sold, countless great conversations and a lot of humanity. Thanks to Round Table Nuremberg for this great campaign – we are delighted that Matthias and we were able to be part of it ❤️

Curious now?
Our contact persons will be happy to help:

Matthias Brinkmann
+49 911 47494949
brinkmann@twobe.de
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