Brand development paired with
help for self-help in sales

DIA Connecting Software

Order situation

Our core task at DIA Connecting Software was above all also to bring together and bundle the internally existing sales forces towards a common sales and brand strategy. We took the role of complementary players and implementers in various teams formed together with the client’s employees.

Process and conception of various products in Miro

Project order

With direct, close management and cooperation by the responsible employee, we have successfully implemented the following projects, among others

Redesign of the logo – clear positioning of the brand
Website relaunch – implementing the customer journey to increase sales.
Conception in workshop and implementation of emotional image worlds, subsequent photo shoot and clear textual brand story
Joint design and production of brochures for the sales process and events
Co-designing the data sheets as sales support and making the important products and unique services visible

Result

After 6 months of cooperation, a clearly structured brand with high visibility, identification within the own company and an easier way in sales is established. As a result, not only potential new customers and regular customers are able to quickly understand DIA’s business model, but also employees, applicants or new employees, for example.

The customer

For more than 15 years now, DIA Connecting Software GmbH & Co KG has been offering sophisticated e-business solutions to its B2B customers in the DACH region. These include a highly scalable B2B e-commerce portal for digital purchasing and sales, EDI systems for paperless data exchange, and intelligent warehouse management systems.

View Website

Project order

With direct, close management and cooperation by the responsible staff, we have successfully implemented the following projects, among others

Redesign of the logo – clear positioning of the brand
Website relaunch – implementing the customer journey to increase sales.
Conception in workshop and implementation of emotional image worlds, subsequent photo shoot and clear textual brand story
Joint design and production of brochures for the sales process and events
Co-designing the data sheets as sales support and making the important products and unique services visible