Caring for animals costs – as does maintaining the park with all its attractions. Then, when awareness is lacking, action must be taken. In this situation, the decision was made to start from scratch. What do you want to represent? Who do you want to inspire? What are the unique selling points? All this was at the beginning of the joint project work. And, of course, the focus on B2C: showing guests the benefits of the Monkey Forest – worldwide.
And so the wheel began to turn – supported by a passion for wild free-living animals and the experience of several stays in national parks, zoos, game reserves and wildlife parks in Australia and New Zealand.
B2B and B2C – from A to Z
181 further references from various industries are available on request.