Google Analytics 4 vs. Matomo: Tracking as the key to increasing sales – Part 2

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Google Analytics 4 vs. Matomo: Tracking as the key to increasing sales – Part 2

28. May @ 16:30 - 18:30

Google Analytics 4 (GA4) and Matomo are two popular tools for web analytics and tracking website activity. Both can help drive revenue by providing valuable insights into user behavior and the performance of one’s website.

The choice between Google Analytics 4 and Matomo depends on specific requirements, privacy preferences, and budget constraints. Both tools offer the possibility to Increase sales through data-driven website decisions and optimizations, as long as they are implemented and used properly.

Our experts will present Google Analytics 4 and Matomo in detail. You’ll understand how these platforms can help businesses gain key insights into user behavior, increase conversion rates, and ultimately drive
online success
online success.

Wednesday, 28.05.2024

16.30 – 18.30

Hybrid or also gladly at 2be on site

What to expect:

  • Insights into the latest features of Google Analytics 4 and Matomo.
  • Practical application examples and best practices.
  • Networking with peers and experts.
  • The opportunity to ask your questions directly to our speakers.

Why you should definitely be there

This event offers you a unique opportunity to deepen your knowledge of web analytics and exchange ideas with other professionals in this field. Whether you already have experience with tracking tools or are just diving into this exciting world, this event is for everyone.

Book a place and be there!

We are looking forward to you, common ideas and many interesting topics.

Thank you very much, best regards and see you soon.
Sebastian Loos and Matthias Brinkmann

Curious now?
Our contact persons will be pleased to help you:

Matthias Brinkmann

+49 (0)911 / 47 49 49 49



28. May
16:30 - 18:30
Event Tags:
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2be_die markenmacher
+49 (0)911 / 47 49 49 49


Ostendstrasse 181
Nürnberg, 90482
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