{"id":17732,"date":"2026-05-11T08:38:12","date_gmt":"2026-05-11T06:38:12","guid":{"rendered":"https:\/\/2be-markenmacher.de\/2026\/05\/11\/2be-at-the-rettmobil-for-ergo-tec-lead-generation-between-blue-lights-the-smell-of-burgers-and-exciting-conversations\/"},"modified":"2026-05-11T08:38:12","modified_gmt":"2026-05-11T06:38:12","slug":"2be-at-the-rettmobil-for-ergo-tec-lead-generation-between-blue-lights-the-smell-of-burgers-and-exciting-conversations","status":"publish","type":"post","link":"https:\/\/2be-markenmacher.de\/en\/2026\/05\/11\/2be-at-the-rettmobil-for-ergo-tec-lead-generation-between-blue-lights-the-smell-of-burgers-and-exciting-conversations\/","title":{"rendered":"2be at the RETTmobil for Ergo-Tec – lead generation between blue lights, the smell of burgers and exciting conversations"},"content":{"rendered":"<\/span> 3<\/span> Min.<\/span><\/span>

Some appointments start out very relaxed. And then there are appointments like the RETTmobil<\/a><\/strong>. Lots of traffic, full roads, lots of hustle and bustle – the journey there was definitely a tough one. But: we arrived, got our bearings, took a deep breath – and were right in the thick of things. <\/p>\n

For Matthias, the assignment at the RETTmobil was even a bit of a home game. As a native of Fulda, he was of course very familiar with the region. The site itself was not unfamiliar territory either: the former airfield and military site has its very own character with its special atmosphere. And when everything takes place between huge exhibition tents inside and out, the whole thing takes on a very special exhibition vibe. Our mission? To actively make contacts for Ergo-Tec Medical, hold talks and tap into new potential for lead generation. <\/p>\n

\"\"<\/p>\n

Who is Ergo-Tec?<\/h3>\n

Ergo-Tec Medical<\/a><\/strong> develops sophisticated solutions for everyday medical and ergonomic work. The focus is on products that make workstations more functional, efficient and user-friendly – especially where reliability and ergonomics are crucial. These solutions are aimed at exactly the right target group, particularly in the field of emergency services, medical facilities and specialized areas of application. <\/p>\n

Networking instead of just exhibition stand brochures<\/h3>\n

While others strolled past the stand, Matthias had to actively engage in conversation, establish contacts, understand needs and see where real points of contact could be created.<\/p>\n

And that is exactly what makes such assignments so exciting: from interesting technical discussions and spontaneous encounters to concrete exchange opportunities, everything was there. Particularly exciting: in addition to many national contacts, international connections were also made. Exactly the mix that makes a trade fair like RETTmobil so valuable. <\/p>\n

And yes – between all the conversations, you shouldn’t forget the little highlights: Burgers from the grill right on the premises? Definitely a plus point. <\/p>\n

For us, lead generation is not just about collecting business cards. It’s about getting to know the right people, having honest conversations and recognizing opportunities early on. Especially for companies like Ergo-Tec, which offer specialized solutions for a clearly defined target group, trade fairs like RETTmobil are a strong platform. In many cases, personal interaction still beats any automated contact channel. <\/p>\n

\"\"<\/p>\n

And what happens next?<\/h3>\n

Now the exciting part begins: following up, deepening conversations, developing contacts and turning initial encounters into real opportunities. We will keep you up to date on what emerges from the discussions. AI in sales is no longer a topic for the future – it is a topic for implementation. And this is exactly where we come in: We bring AI to where it works – in real conversations, clear processes and measurable results. If you have the feeling that this is precisely the gap you are currently experiencing, it’s worth talking to us. <\/p>\n

\"\"<\/p>\n

Curious now?<\/strong>
\nOur contact persons will be happy to help:<\/p>\n

\"\"<\/p>\n

Matthias Brinkmann<\/strong>
\n+49 911 47494949
\nbrinkmann@twobe.de<\/a>
\nLinkedIn<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Some appointments start out very relaxed. And then there are appointments like the RETTmobil. 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