{"id":10327,"date":"2023-03-31T11:16:17","date_gmt":"2023-03-31T09:16:17","guid":{"rendered":"https:\/\/2be-markenmacher.de\/2023\/03\/31\/digital-transformation-what-is-the-real-benefit\/"},"modified":"2023-04-25T09:02:27","modified_gmt":"2023-04-25T07:02:27","slug":"digital-transformation-what-is-the-real-benefit","status":"publish","type":"post","link":"https:\/\/2be-markenmacher.de\/en\/2023\/03\/31\/digital-transformation-what-is-the-real-benefit\/","title":{"rendered":"Digital transformation: What is the real benefit"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\"><\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">Min.<\/span><\/span><ul>\n<li>What can <a href=\"https:\/\/2be-markenmacher.de\/digitale-routinen-umsetzen-und-digitalisieren\/\">digitization<\/a> do within an organization, and in which areas can it really be used profitably?<\/li>\n<li>How can the concrete benefits of digitized processes be determined at all?<\/li>\n<li>And most importantly, does this benefit actually exceed the investment required to implement it?<\/li>\n<\/ul>\n<p>We have noticed time and again that our medium-sized companies in particular approach this topic with skepticism. <strong>A question that comes up regularly:<\/strong><\/p>\n<blockquote><p>Are the costs that need to be invested in proportionate to the promise of digital transformation?<\/p><\/blockquote>\n<p>Not entirely unfounded, because not in every case does a<strong>&#8220;transformation of analog to digital processes<\/strong>&#8221; deliver what is promised, especially when the latter have functioned smoothly for years and decades. But where exactly are the advantages that can help you answer the question of whether digitization is worthwhile for you?<\/p>\n<p>Through digitization, companies can, for example, partially or even <strong>fully automate<\/strong> their production processes and thus produce faster and more cost-effectively. Communication with customers, business partners and internally can also be made more efficient through digital channels such as e-mail, <a href=\"https:\/\/2be-markenmacher.de\/2022\/12\/02\/vorteile-der-warenwirtschaft-fuer-unternehmen\/\">ERP systems<\/a> or social media. The use of cloud services and online tools for <a href=\"https:\/\/2be-markenmacher.de\/2022\/03\/04\/digitale-whiteboards-statt-flipchart\/\">collaborative work<\/a> can also not only facilitate but also enormously accelerate collaboration within the company.<\/p>\n<p>Apart from internal benefits and optimizations, digitization may also open up completely new business opportunities for you and enable medium-sized companies to <a href=\"https:\/\/2be-markenmacher.de\/2022\/01\/24\/neue-maerkte-finden-erobern\/\">tap into new markets<\/a>. By using e-commerce platforms or developing your own online stores, you can also offer your products and services internationally.<\/p>\n<p>However, when introducing digital technologies, SMEs should always make sure that they do not overextend themselves and that they always use their resources wisely. Good planning and a step-by-step approach can help to make the best possible use of the opportunities offered by digitization. In addition, there are <a href=\"https:\/\/2be-markenmacher.de\/2022\/02\/14\/go-digital-weiterleben-garantiert-und-wir-sind-dabei\/\">grants<\/a> from the government that provide financial assistance for these very steps. We are at your side with our partner experts when it comes to supporting you in this audit. Together, we find out where exactly and to what extent digitization makes sense for you, your employees and your company.<\/p>\n<p>If you yourself have case studies of the environment in which you were able to profitably implement digital transformation in your company:<\/p>\n<h3>Get in touch!<\/h3>\n<p>We are ready to incorporate your example into a sophisticated Success Story!<\/p>\n<p><strong>Curious now?<\/strong><br \/>\nOur contact persons will be pleased to help you:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-9691 alignleft ls-is-cached lazyloaded\" src=\"https:\/\/2be-markenmacher.de\/wp-content\/uploads\/Markenwand-Referenzen-Matthias-Brinkmann-2be-die-markenmacher-300x225-1.jpg\" alt=\"\" width=\"105\" height=\"89\" data-src=\"https:\/\/2be-markenmacher.de\/wp-content\/uploads\/Markenwand-Referenzen-Matthias-Brinkmann-2be-die-markenmacher-300x225-1.jpg\"><\/p>\n<p><strong>Matthias Brinkmann<\/strong><br \/>\n+49 (0)911 \/ 47 49 49 51<br \/>\n<a href=\"mailto:brinkmann@twobe.de\">brinkmann@twobe.de<\/a><br \/>\n<a href=\"https:\/\/www.linkedin.com\/in\/matthiasbrinkmann\/\">LinkedIn<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What can digitization do within an organization, and in which areas can it really be used profitably? How can the concrete benefits of digitized processes be determined at all? And [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10326,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"footnotes":""},"categories":[123,128,124,122],"tags":[],"class_list":["post-10327","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-development-en","category-digital-routine-en","category-latest-news-en","category-sales-support-en"],"acf":[],"yoast_head":"<!-- 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