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Digitization Nuremberg - Workshop with 5 strong partners

Digitalization or digital transformation is currently the future topic for companies located in the industrial zone. With our partners as experienced networkers, we would like to make our digitization know-how available to our customers and partner companies. For this reason, the Technical...[more]

18.12.2019 No comments

VR-Bank regulars' table

At VR-Bank, the establishment of topic-related "regulars' tables" is progressing inexorably. Last November 14, another meeting was held at VR-Bank on the subject of digitalization. Meanwhile, pizza and light and non-alcoholic drinks were served, primarily to satisfy hunger and thirst. The...[more]

12.12.2019 No comments

Crowfunding - Paving the way for great ideas!

An idea with enormous appeal, a project whose quality you (and possibly some others) are one hundred percent convinced of, a product you have been working on for years, and which you have finally been able to complete?Not every idea, not every project is suitable for setting up a business plan or...[more]

04.12.2019 No comments

Yes, we have Instagram

We have been working for our customers in the field of social media for many years now. Among them were very successful campaigns and workshops for GfK, Mystery World Net, King of Islands, BREMA, Trinkoase, RECARO, Flexico, and many more. The idea of "helping people to help themselves"...[more]

02.12.2019 No comments

Active cookie consent now obligatory after new ECJ decision!

On 1 October 2019, the European Court of Justice (ECJ) has now expressly ruled that the use of cookies requires the express consent of the user. For website operators, this means that from now on they may no longer use cookies if their users have not previously given their express consent.Following...[more]

14.10.2019 No comments

Go for Gold – Getting fundings easier

Even if sometimes the impression is misleading, companies in this country have excellent employees who want to get ahead and make a difference. With their open and cross-sectoral understanding of technical issues, they are the guarantee for a lively culture of innovation. At the same time, the...[more]

07.10.2019 No comments

Strong content - maximum attention!

If the entire product and company marketing were simply presented as a bread box, the content would be the bread that is kept in the box. Then how can you tell that the content works? Quite simply: It works when the bread tastes really good to the person it was made for.What is the essence of your...[more]

02.10.2019 No comments

Brexit-Deal? – Oh yes!

The struggle for the how and when of Brexit will probably continue for some time to come. Complex (political) challenges require equally complex solution strategies. Instead, we prefer to offer clarity, speed and transparency. In cooperation with the German-British Chamber of Commerce and partner...[more]

27.09.2019 No comments

2be - the brand makers, now AHK member

As part of our efforts to help British companies gain a firm foothold in Europe during Brexit, we have become a member of the German-British Chamber of Commerce since June 2019. This means that we are now part of an overarching network that we will use to further expand our consulting expertise in...[more]

19.09.2019 No comments

WILD.LIFE. communication

What makes products extraordinary? How can you inspire people? Why should customers spend money on something? What influence do the soft factors have on one's own decision? All these and similar questions are at the beginning of every brand or product campaign. Once they have been answered together...[more]

13.09.2019 No comments

Brexit - we help with the exit

The British Exit, or "Brexit" for short, is running at full speed - not so much politically, where the current reaction is one of stagnation, but rather in the form of a permanent migration of companies from a wide variety of industries, which have recently started out in considerable...[more]

14.06.2019 No comments

Shaping the future digitally

Digitisation is the topic of the future! On the other hand, not even thirty percent of German companies have incorporated possible measures into their strategy. This shows a massive backlog and development demand. Our three-day workshop on digitisation is aimed at executives, entrepreneurs and...[more]

14.06.2019 No comments

"Capital needs innovation!"

Welcome to the ring!Network - Change Management on 15 May 2019You and your company have requirements for the future!You are cordially invited! Are you looking for know-how, capital, ideas, partners? Then we will get your ideas on their way togetherYou get tips and valuable information that will...[more]

14.06.2019 No comments

Thumbs up for upload filter

Well, it did happen after all: On 26 March 2019 the EU Parliament voted, and the results of the vote on Articles 13 (now 17) and 11 were relatively clear. 348 out of 622 MEPs voted for a reform of copyright law and thus also for the inclusion of so-called upload filters. It is to be feared that...[more]

14.06.2019 No comments

Energy winner in Northern Bavaria receives award at Erlangen sewage treatment plant

Once a year, the energie.effizienz.winner award is presented to companies from Northern Bavaria that stand out for their special commitment to establishing successful energy efficiency measures and thus also assume a pioneering role in the field of climate protection. The circle of initiators from...[more]

14.06.2019 No comments

Agencies without industry expertise? - Yes, why not!

It's always an important question when looking for a new (lead) agency: Do you concentrate exclusively on agencies with industry expertise or do you risk working with a team without relevant experience?The latter option can certainly hold a number of positive surprises: a new approach, e.g. to...[more]

14.06.2019 No comments

Agile internal communication - to the point

Digitalization can also serve as a pioneer and accelerator in the design of companies' internal communication processes. For example, one of our partner companies has developed a product that functions as an "internal WhatsApp" and can be used by companies as a platform for a variety of...[more]

14.06.2019 No comments

Helping people to help themselves: Photography

The problem is well known. Pulling your photos from the image databases is easy, practical and, above all, very inexpensive - and in certain situations it can lead to medium catastrophes. This is when the beautifully matching image worlds taken from Adobe Stock suddenly appear one-to-one at the...[more]

14.06.2019 No comments

Campaigns: Youtube versus LinkedIn

Social media campaigns have meanwhile become firmly established in the acquisition or information of existing and new customers, alongside contact via e-mail or telephone. We have now tested in a narrow B2B framework whether campaigns via LinkedIn or Youtube can provide better opportunities for...[more]

17.01.2019 No comments

CYPW – Check Your Personal Workflow!

Whether digital, on paper or in the mind: Hardly anyone who today can manage without checklists under heavy demands in the job. But despite an increasing number of online and offline applications, only a few are as successful as they should be. Because: In addition to the really important tasks in...[more]

14.06.2019 No comments

Customer Presentation in Sales: PowerPoints Efficiently Used

Presentations at customers is and remains a permanent topic in every sales and marketing unit of a company. The question of "how", the adjustment of target groups and the use of a wide variety of tools must be planned almost as a general task, built as efficiently as possible and...[more]

14.06.2019 No comments

Visualization of ideas and concepts

Communication is largely dependent on the perceptual preferences of the individual. Visually, auditory or as logically abstract as possible: not everyone can communicate with everyone here. The business economist or economist has a hard time dealing with the engineer, the text-heavy editor often...[more]

14.06.2019 No comments

energy.efficiency.winner awarded!
And we are right in the middle!

For the fifth time the ENERGIEregion Nürnberg e. V., Kompetenzinitiative für Energie & Umwelt in der Metropolregion Nürnberg, has awarded the energie.effizienz.winner to three selected companies from Middle Franconia. On 10 April 2018, Baumgart GmbH from Altdorf, bisping & bisping from Lauf...[more]

14.06.2019 No comments

Capital meets Innovation - Welcome to the Ring

Who doesn't know it, the "Lion's Cave", derivative of the American "Shark Tank", where start-up entrepreneurs and investors want to inspire each other and profit from each other. We think we have an idea that has been further developed! Instead of publicly whipping founders or...[more]

14.06.2019 No comments

[Translate to Englisch:] BREMA-Werk meets Uni – Uni meets BREMA-Werk

BREMA-Werk meets Uni – Uni meets BREMA-Werk

Brand networking does not necessarily have to bring together different media; it also functions as a cooperation within the framework of "cross-institutional cooperation". For example, we have brought BREMA-Werk, the specialist for stamped-bent parts and technical springs, and Georg Simon...[more]

14.06.2019 No comments

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Digitization Nuremberg - Workshop with 5 strong partners

Digitalization or digital transformation is currently the future topic for companies located in the...

VR-Bank regulars' table

At VR-Bank, the establishment of topic-related "regulars' tables" is progressing...

Crowfunding - Paving the way for great ideas!

An idea with enormous appeal, a project whose quality you (and possibly some others) are one...